Beiersdorf reported a turnover of €7.627 billion in 2021, representing an 8,6% increase compared to the previous year. The company describes the year as " very successful ," managing to surpass pre-Covid levels.
By business line, the Tesa division grew by double digits (13,1%), reaching €1.498 million, while sales in the consumer business totaled €6.129 million, up 7,5%.
financial performance
The sales performance in both segments is also reflected in the financial data, with EBIT growing 9,6% to €993 million, net liquidity totaling €5.066 million (+8%) and equity of €6.894 million (+10,1%).
According to the company's CEO, Vincent Warnery, “ 2021 has been not only a financially successful fiscal year for Beiersdorf, but also a year in which we took very promising strategic steps to lay the foundations for our future. We made great progress in all areas of our CARE+ strategy. We improved our ability to innovate and achieved important milestones as part of our digital and sustainable transformation, despite many adverse circumstances resulting, in particular, from the pandemic and higher material and transport costs .”
Looking ahead to 2022, the German group notes that " an unusually high degree of uncertainty " persists. However, it forecasts average single-digit sales growth in the medium term.
