Super bock

Super Bock with a digital solution to support the Horeca channel.

Super Bock has created a solution to make the current experience of going to an establishment more pleasant and, especially, safer, considering the measures of the deconfinement program that cover the restaurant sector.

Consumers have access to the "Authentic Menu," a digital menu accessible via mobile phone.

“Authentic Menu” is a designation indicating that the establishment makes its menu available in a completely digital and immediate format for customer use, and is available throughout the country at participating points of sale, Super Bock clients, and partners of official distributors.

 

Access via QR Code

Access to the “Authentic Menu” is via a QR code that opens the menu when the customer points their mobile phone at the image. It does not require specific software or the installation of an application and is eligible for iOS and Android operating systems.

At a time when the Directorate-General of Health recommends that restaurants avoid the use of physical menus, the "Authentic Menu" created by the Super Bock Group beer brand offers a solution to minimize the risks of Covid-19 contamination.

This action by Super Bock materializes its support for the Horeca channel, namely the restaurant sector, which has been particularly affected during these months of lockdown. Recently, the group also launched the Bock in Business initiative , which helps points of sale to recover after reopening, through the purchase of consumption vouchers.

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