The first platform in Portugal dedicated to corporate reputation has just been launched. It's called Rep.Circle – The Reputation Platform and is an initiative of Lift Consulting, which aims to promote and disseminate knowledge about corporate reputation, as well as stimulate reflection and the adoption of best practices.
Rep.Circle will be expressed through four fundamental pillars: a digital platform, accessible at repcircle.com , which aims to provide a wide range of free content related to corporate reputation; a LinkedIn group called the Circle of Leaders, which forms a community of executives interested in corporate reputation issues; a wide range of annual events that aim to connect themes such as innovation, talent, sustainability, business purpose, leadership, among others, with corporate reputation; and studies adapted to the Portuguese market.
Rep.Circle also has an advisory board, which, in this initial phase, includes 11 individuals who will contribute to supporting and enriching the platform in carrying out its activities and mission.
This knowledge center will also dedicate itself to producing studies and barometers on the national reality, developed in collaboration with qualified managers from different areas of activity with a solid professional and academic background. The results of this work will be presented at events held throughout the year and will also be available on the digital platform.
“ I am very pleased and proud of the presentation of this initiative, which aims to defend corporate reputation as a competitive advantage for organizations and also promote an active discussion of the topic, through the sharing of knowledge and best practices. On the other hand, Rep.Circle is also a forum for reflection and a meeting place for leading executives, which we hope to expand as the initiative consolidates ,” says Salvador da Cunha, CEO of Lift Consulting and mentor of Rep.Circle.
