Pol Codina is the new Country Manager for PepsiCo in Portugal. Pol, a native of Girona, 37 years old, will assume the functions of managing, defining and implementing the corporate and commercial strategy of PepsiCo in Portugal, in three product categories: Snacks and Dried Fruits; Cereals; Juices.
Pol will have a team of over 100 employees, including sales staff and distributors, seeking to further differentiate PepsiCo within the Portuguese food and beverage market.
Among his main objectives are growth in the Portuguese market to continue positioning PepsiCo among the leading companies in the FMCG (Fast Moving Consumer Goods) sector thanks to a greater focus on the consumer and customer, as well as evolving the wide range of convenient foods, with a firm commitment to products with an improved nutritional profile. Internally, Pol faces the challenge of fostering the best talent within the company and generating a collaborative environment.
“ It was with great satisfaction that I accepted the challenge of taking on this new responsibility, especially in a new market for me like Portugal, where PepsiCo was considered the best company to work for in the food and beverage sector. I am certain that, together with the fantastic team, we will achieve great things, both at the business and human levels ,” comments Pol Codina.
Pol Codina has over 15 years of professional experience, primarily in marketing and sales. He began his career at Bacardi (2004), later joining PepsiCo, where he held various roles in the Marketing and Sales departments for over 11 years. During his time at the company, he worked with globally recognized brands such as Lay's and led key accounts. After this period, he continued his career outside the sector, notably at Converse (Nike) as sales director for Iberia for two years. He eventually returned to PepsiCo, where he assumed the role of AFH (Away From Home) sales director, in addition to defining the new customer strategy for Spain.
Pol Codina holds degrees in Business Management and Administration from Pompeu Fabra University (Barcelona) and in Economics from the same institution.
