N 101
LeaderPrice (GroupeCasino)

Aldi buys Leader Price from Casino

Carina Rodrigues
March 20 2020
13:00

Aldi acquired the Leader Price chain from Casino in France for 735 million euros.

The price includes an additional 35 million euros, conditional on meeting certain operational indicators during a transition period.

This acquisition represents a significant strengthening of Aldi's retail network in the French market, where it already has 900 active stores. Now, there are 567 more stores and three Leader Price warehouses, a brand that will continue to belong to Casino and which it will continue to be able to use, both in France and in other countries, under the conditions agreed with the German group. Casino will continue to produce Leader Price private label food products for distribution through its own retail network.

Before its sale to Aldi, Leader Price operated 656 stores in France, which in 2019 generated sales worth €2.400 billion. Assets not included in the deal will continue to operate as Casino franchises. Under the agreement, the other stores will adopt the Aldi brand.

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