Poland is one of the countries that the Tejo Regional Wine Commission (CVR Tejo) has identified as a priority for the export of Tejo wines.
Due to the various promotional activities that have been developed in this market in conjunction with producers, the data points to an increase in sales, which tripled between 2015 and 2018.
With a view to developing the Tejo Wines Roadshow and participating in Flavours of Portugal, as well as sponsoring the Polish National Sommelier Championship, Tejo Wines have already been to Poland this year. They plan to return in October and November to showcase the potential and quality of Tejo Wines, primarily to current or potential importers and representatives of the Horeca channel, but also to wine enthusiasts.
From May 21st to 30th, 15 producers were present: Adega do Cartaxo, Casa Agrícola Paciência, Casa Cadaval, Casal Branco, Casal da Coelheira, Enoport, Falua, Fiuza, João M. Barbosa Vinhos, Pinhal da Torre, Quinta da Alorna, Quinta da Badula, Quinta da Lagoalva, Quinta da Lapa and Quinta da Ribeirinha.
From May 21st to 25th, Vinhos do Tejo promoted a Tejo Wines Roadshow, touring four Polish cities: Lodz, Katowice, Wrocław, and Warsaw. In addition to the producers, two Vinhos do Tejo ambassadors accompanied the group and delivered several masterclasses: winemaker David Ferreira and Polish sommelier and instructor Andrzej Strzelczyk, certified by the Wine & Spirit Education Trust (WSET) at the Polish Wine Academy.
The Tejo Wines were also represented at the Polish National Sommelier Championship, an event they have sponsored for several years. In addition to a masterclass, they presented the prize to the grand winner.
The following week, Vinhos do Tejo (Tejo Wines) participated in the 10th edition of Flavours of Portugal, an initiative dedicated to Portuguese food products and wines, which took place at the Intercontinental Hotel in Warsaw between May 27th and 31st. Vinhos do Tejo once again had the opportunity to showcase the diverse styles of wines produced with grape varieties harvested near the Tagus River, the largest river in the Iberian Peninsula, as well as their quality and competitive pricing.
