Sagres bets on sustainable labels made from 100% paper.

August 01 2019

11:44

Sagres exclusively uses environmentally sustainable labels on its bottles, reinforcing its commitment to more suitable and environmentally friendly alternatives.

Labels produced on FSC-certified paper, which ensures they come from responsibly managed forests, meet the brand's sustainability standards.

This change demonstrates " Sagres beer's strong commitment to adopting more sustainable and environmentally friendly practices, reducing the environmental impact of its products ."

Although 56% of participants in an international Ipsos study believe that artificial intelligence is having a positive impact on the world, trust in the technology is beginning to show signs of erosion, especially among younger consumers and in previously enthusiastic markets. The “Ipsos Global Trends 2026” report shows a decline in the positive perception of AI among 16-34 year olds and identifies growing concern about the effects of the technology on employment, society, and daily life.

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One in three consumers could spend more, but prefers to control their purchases.

The improved economic situation is not necessarily translating into increased consumption. In Spain, 33% of consumers adopt a cautious approach to shopping, even when they have the financial capacity to spend more, reveals an analysis by Worldpanel by Numerator. This profile has grown by 12 percentage points in four years and reflects a transformation in consumption habits, with implications for the commercial strategies of brands and retailers.

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